PIF X E360
WHO ARE PIF?
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The Public Investment Fund (PIF) is the sovereign wealth fund of the Kingdom of Saudi Arabia and one of the world's most innovative investors. With headquarters in Riyadh, PIF is the engine driving the transformation of Saudi Arabia's economy. PIF is ranked by Global SWF as one of the top sovereign wealth funds in the world and number 1 in the Middle East for Sustainability among the top 100 sovereign wealth funds globally.
Passionate about leading local economic development, localizing cutting-edge technology and knowledge, PIF is expanding its portfolio of international assets, investing in global sectors and markets by building strategic partnerships, and launching initiatives to contribute to the goals of Vision 2030.
PIF have a wide portfolio of sport sponsorships including electric motorsport, tennis, golf and football.
WHAT IS E360?
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Electric 360 (E360) is PIF's exclusive partnership initiative to support the global growth of electric motorsports, bringing together for the first time Formula E auto racing, Extreme H off road SUV racing and the world's first and only all-electric E1 powerboat racing series. As the sole Principal Partner of all three electric racing series, PIF leverages E360 to champion innovation, drive sustainable mobility, and inspire future generations.
E360 aligns with PIF's sponsorship pillars:
- Supercharging electric motorsport through supporting the growth and development of electric mobility.
- Supercharging new human opportunities through unlocking new opportunities for the people of KSA to discover opportunities through the electric sports and electric automotive sector. We create value through inspiring youth and delivering aspiring talent programs, internal engagement and STEM initiatives.
- Supercharging a sustainable and prosperous future through driving new technologies and innovations that will help revolutionize sustainable transport systems and future mobility.
- Supercharging sustainable and prosperous future through driving new technologies and innovations that will help revolutionize sustainable transport systems and future mobility.
PIF x E360 Partnership
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The groundbreaking E360 and PIF partnership is a multi-year collaboration driving innovation and sustainability in electric motorsports. This initiative showcases the transformative power of electric racing to advance cutting-edge technologies, revolutionize sustainable transport, and lead global efforts in carbon reduction.
Mission: Together, E360 and PIF are reshaping the future of mobility. By pushing the boundaries of innovation and sustainability, the partnership empowers the next generation through STEM education, fostering a cleaner, smarter, and more sustainable transportation future.
E360 leverages the excitement and innovation of electric motorsports to drive global change, combining technological advancements, education, and sustainability initiatives. By inspiring and equipping people worldwide to embrace future mobility solutions, the partnership aims to create a progressive global community ready to harness new technologies. With a focus on impact and empowerment, E360 and PIF are revolutionizing transportation and championing a more sustainable, innovative future.